Incentives
Incentives
have grown in popularity across a wide spectrum of employing organizations worldwide,
particularly since the mid-1980s. The motivating effect of 'extra income' has enjoyed
growing interest even in times of recession. Incentive payment schemes represent an
attempt to influence the behaviour, and therefore work performance, of employees through
the provision of a monetary or non-monetary reward which is extra to basic remuneration.
This reward is assumed to bring forward a level of contribution to the company which is
greater than that normally forthcoming in return for basic pay. Such payments, or bonuses,
can be made for extra effort on the shop floor, shouldering extra responsibility in the
office, selling more than quota in the sales division or achieving increased profits in
the boardroom. In one form or another, therefore, incentive schemes can be applied to all
categories of work.
Incentive schemes have proved more popular in the UK than in
any other industrial nation. By way of contrast, in the USA remuneration policies and
practices have tended to concentrate on remuneration as a whole. Pay is thus for the job
and any performance or contribution expected of employees is not generally linked to some
unique element such as an incentive payment. In the UK incentives have been linked to
individual or group performance criteria. In the USA pay has been linked to business
strategy as an integral part of human resource management, not as some separate motivating
incentive-based strategy. In Europe incentives are less popular than in the UK, with more
emphasis given to structure and equity. Interestingly, the newer Third World industries,
which use incentive payments extensively, parallel British industry conditions of the
early twentieth century when shop-floor incentives grew apace. In some industries
incentives represent a considerable proportion of the task of managing remuneration. For
the individual on incentive the payment can represent a significant element of earnings.
For the trade unions incentives are a subject for negotiation. For management the
incentive scheme is deemed to offer some hope of a reduction in unit costs of production
or in more general terms an improvement in corporate well-being. Unfortunately,
translating an incentive effect into some measure of improvement in corporate performance
has proved difficult and it is a paradox that reward for employee performance is very
rarely linked to the strategic approach to company objective achievement.
Ian Smith
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